PBR: Print By Referral
Ken had leveraged all his assets and was carrying more than $60,000 in personal credit card debt. There were months when the numbers simply did not work. “Is it time to quit?” Read how Ken’s team pivoted PBR from doom to success >.

Before You Sell Your Company, Read This
Guy Raz shares an entrepreneurial story about Antonio, a working‑class guy navigating tough business decisions. His article focuses on keeping things simple, building a trusted brand, dealing with unscrupulous buyers, and following your gut. See if Antonio’s five lessons can help your business. Keep reading >.

Print Industry M&A: The Case for Buyer Transparency
Why are print‑industry sellers suddenly pushing for deeper insight into a buyer’s financials and post‑acquisition plans? Because earnouts, retention risk, and shared exposure can make or break a deal. This article reveals what smart executives are uncovering and why it matters. Understand the real risk >.

Owners & Managers Use AI for a Competitive Edge
In business, proceeding cautiously is sound advice. But eventually, caution should give way to discovery. If that time is ‘now’ for your company and AI, this article offers top-down management insights to help address the AI challenges printers often face >.

Do You See the Double Trouble or Are You Still Waiting?
Print executives are aware of the slowdown in the industry but hope that it is temporary. Sid's article highlights the "double trouble" currently affecting print and explains why postponing action is steadily leading companies toward a crisis. The teams that are taking early steps are not lucky; they are well-prepared. Get ahead now >.

Want Better Results? Fix How You Talk to Each Other
This article shows print leaders how tightening documentation and inviting honest input can turn daily chaos into consistent, profitable performance. There is a big difference between telling people what you decided and including them in how you decide it.​​ Check out Debbie's advice >.

Jo Vazquez
Jo Vazquez, an SAS professional, has joined Elixir as a Technical Support Analyst.

Chris Foster
Chris Foster, an industry veteran and educator was hired as the new Chief Evangelist at PostcardMania.