Measuring Return On An Operational Initiative
An important management task is determining the return your company is receiving from fully operational initiatives. Amy Servi-Bonner’s article is AI-focused, but its premise can be applied to any return evaluations as well as evaluating your AI strategy. Let us know if you agree.

Printer2Printer: Measuring Initiatives by Absorbability
The above article's ROI focus is not how Kurt Hoge measures his initiatives. He shares that instead of needing to “convince myself that every purchase will be transformational. I simply need to know that the business can comfortably absorb the investment if reality falls short of my expectations”. Let us know if his or Amy's measurement is best.

Surprise: Smart People Sometimes Make Terrible Decisions
Sometimes the bad decisions … come from thinking very hard in the wrong direction, with total conviction, and nobody around willing to interrupt. The bad news is that the smarter you are, the better you become at making a convincing argument for what you already want to believe. Will "inverting the decision-making process" work in your company?

CMYK+ Design: Free Webinar for All July 28, 2-3 EDT
Owners and managers will see how to accelerate their print profits with embellishment print. Creatives and press operators will discover how embellishments unlock the full potential of high value, tactile print. The webinar is produced by Fujifilm, but the information is valuable regardless of the print technologies at your company. Register now.

How Many of Your Clients Have Not Bought From You This Year?
You might be celebrating new wins while missing the buyers who stopped calling. Sid's article lays out the overlooked accounts that can move your numbers and the simple habits that bring them back. Read how to bring buyers back.

Tom Wetjen
It is with great sadness that we share the news of Tom Wetjen’s passing. Over his distinguished Xerox career, Tom played a pivotal role in the digital print industry and the careers of many professionals. Julie and I were privileged to work with Tom at American Printer, where his integrity earned him recognition as one of the industry’s finest leaders and mentors. Share your condolences and memories.

Surya Sagi
Surya Sagi, who spent over 25 years at Pitney Bowes, has been appointed Chief Data & AI Officer at Iris Software Group, a global accounting, payroll, and HR provider. May Surya’s move into business process software merge with his print and mail expertise to help printers retain more profits. >>>